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No corporate funding. No outside investors. Just one inventor’s idea, built to give small businesses the same power big brands have always had.

Dware CEO

Jerry Durgin CEO & Founder

Jerry didn't come from Silicon Valley. He grew up on a farm and ranch just outside Murdo, South Dakota, a small, historic cowboy town where the pace of life was set by the seasons, not by venture capital timelines. As a boy, he rode horses to a one-room country schoolhouse, the kind of upbringing that teaches self-reliance early. So he built it himself. D-Ware is entirely self-funded. No outside investors, no corporate backing, no boardroom shaping the vision. Just one inventor, a farm-raised work ethic, and a genuine belief that powerful tools shouldn't be reserved for companies with the biggest advertising budgets. It's why Jerry insists, in his own words, that DWare will always remain available to small businesses and tourist attractions, not locked away as proprietary technology the way similar systems are at places like Disney World. That's the whole story: a rancher's kid who was a computer programme on the apollo moon mission, and decided small businesses deserved the same kind of magic.

I’ll tell it like it is, folks. The only software on the market like this one is owned by a corporate giant, Disney World, which uses a system of digital cameras to capture memories as people tour their parks. It’s proprietary, and it will never be available to smaller businesses. You have my word: D-Ware will always be available to small businesses and tourist attractions, not just the big players.
 
— Jerry Durgin, Founder

Built different, from the ground up

DWare isn’t backed by a corporation or investor board. It’s one inventor’s idea, built to give small businesses tools that used to be out of reach.